Positioning and page planning
Define the buyers, products and markets before planning the homepage, product pages, applications and manufacturing content.
Site architecture / Content requirements01 / B2B WEBSITES
B2B Website Strategy & Development
Your website is often the first business conversation. We turn product knowledge, manufacturing detail and buyer questions into a clear route from discovery to contact.
A clearer buyer journey
Understand → Evaluate → Enquire
The work below is shaped into an agreed scope for your business.
Define the buyers, products and markets before planning the homepage, product pages, applications and manufacturing content.
Site architecture / Content requirementsOrganise specifications, applications, customisation conditions and production detail. Your team checks public facts before publication.
Product information / Factory and team contentBuild a consistent visual system for phones and desktops, checking image sizes, loading behaviour and realistic text lengths.
Page design / Mobile layoutsGive visitors clear contact options and useful brief fields. Check links, language switching and basic search settings before launch.
Contact journeys / Launch checklist
OVAI / FIELD-FIRST
A machine photograph alone explains very little. We ask which process it supports, which products it makes and what a buyer still needs to confirm, then put those answers on the right page.
See how we work on siteReview products, target markets and the existing site.
Agree pages, source material and enquiry journeys.
Develop content, design and responsive pages.
Check information, links, mobile use and contact options.
Page count, languages, integrations and ongoing maintenance are agreed per project. A website does not generate traffic on its own; search and promotion can be scoped separately.
BEFORE WE START
Not necessarily. We first review structure, content, mobile use and enquiry paths, then identify what can be retained and what needs work.
Language coverage is planned around your markets. Translation, review responsibilities and maintenance are agreed as part of the scope.
They depend on the page count, source material, languages and functionality. We define the work and schedule after reviewing your requirements.
OVAI / LET’S TALK BUSINESS
Share a concrete requirement. We can then discuss fit, scope and the next step.